Jeff Gowdy will present a workshop on context-based sustainability goals at the 2014 Sustainable Brands New Metrics conference in Boston.  Gowdy will present with Andrew Winston of Winston Eco-Strategies and Mark McElroy of the Center for Sustainable Organizations.

Here is a quick summary of the conference: Leading businesses are creating and valuing entirely new forms of positive environmental AND social impact as well as quantifying previously ignored costs and risks. This 3-day Sustainable Brands event in partnership with MIT Sloan School of Management showcases new approaches to valuing risk and impact, explores new frontiers in setting company goals and shares new solutions in ICT and data management.